As the strategy director at Remedy health we are showcasing patient’s stories in a new way with video series “Bridging the Gap.” Videos focus on someone with a chronic disease or condition and their personal journey with a doctor…
Video can entertain, educate, and inspire people to action.
For digital health publisher Remedy Health Media, video aims to inspire people with chronic conditions to take better care of themselves.
To that end, the digital health publisher has launched a new video series called “Bridging the Gap.”
Remedy has rolled out about 10 video stories, each supported by an exclusive advertising partner. There are opportunities to connect with consumers via display advertising, native content, and video.
Remedy health media series aims to inspire people to better health
We are marketing one of the most precious and essential “products” in the lives of most people — good health. Visitors to HealthCentral are in “survival mode,” and vulnerability paired with verified information is what draws over 35 million unique visitors each month…
“Sometimes we don’t realize our neighbors have the most amazing stories,” said Jim Curtis, president of advertising, strategy and operations at Remedy Health, who spent six years as a director at WebMD. “People wanted and needed this.” Visitors to HealthCentral are in “survival mode,” Curtis added.
Other sites that are more like databases or general lifestyle blogs don’t have the same emotional community, according to Curtis. “We provide information they can use to manage an illness they’ve been living with for years in a highly beautiful and engaging format,” he said.
Shared experiences and emotions are driving the new wave of health media
Stories aren’t about what happens as much as they are about how they makes us feel. Read this story to find out how healthcare marketing can stand out in today’s crowded digital environment…
Regardless of political views, most people tuning in to the healthcare debate probably remember those stories better than statistics about health insurance costs and coverage rates. And as advertising becomes more data-driven and our media environment grows more fragmented, marketers, especially those in healthcare, should take note. The way to break through a crowded content landscape is usually through a good story, and a good story is one that triggers emotion.
5 Ways to engage in powerful storytelling, in a fragmented media environment
I provide insight to the folks at Rodale Wellness onto how to overcome resentments and outline some key strategies for you to use in your own lives…
If you are nursing an old hurt, stuck on a distressing episode, or ruminating about the could’ve, should’ve, would’ves of your life, then you have unresolved feelings that need to be cleared in order to welcome self-love.
I created the following exercise based on the teachings of Emmet Fox, a leader in the New Thought movement of the early 20th century. Fox was a minister, author, healer, and mystic. His teachings encouraged individuals to develop their own creative power. Fox believed, as I do, that we can lift our consciousness above the level of our problems and resentments in order to resolve them.
The most powerful way to overcome resentments
I shared my story of writing the Stimulati Experience with Kelly from Kelly’s Thoughts On Things and spoke about my method outlined in the book – ‘The 9 Skills for getting past pain, setbacks, and trauma to ignite health and happiness’…
“I just recently had the pleasure of reading The Stimulati Experience and all the I can say is WOW! I found this book to be absolutely fabulous, powerful and without a doubt very knowledgeable. From the moment I started reading this book to the very end, it had my attention, I found myself wanting to read more and more it drew me into every word that was said. You are going to find this very funny but I have never ever read a book in my life, I just never ever had the interest to sit down and read a book.
My grandmother and the rest of my family including my mother where huge book people, and they tried for years to get me to partake in a good book but I never did. I guess what really struck my interest with The Stimulati Experience was what the book was about, and the way Jim Curtis wrote The Stimulati Experience it was absolutely amazing. The 9 Skills for getting past pain, setbacks, and trauma to ignite health and happiness is beautiful something that I never thought about especially when it comes to the mind, attitude and positive thinking and how it can heal.”
Change your life with the Stimulati Experience
See my interview with Rodale Wellness where I talk about my undiagnosed illness and how my new book was developed to help those looking for answers in their own lives…
For the last 20 years, since I became ill with an undiagnosed illness that left me in pain and with a severe limp, I have been investigating experiences to get well. At first, these experiences were all body-focused. I went to major medical institutions, took prescribed medications, started physical therapy and went on an anti-inflammatory diet. I found the best chiropractors, acupuncturists, personal trainers and massage therapists in the country. I went from one end of the spectrum getting Muscle Activation Therapy (MAT) which focuses on trigger points only, to stretching coaches that focused on table stretching and yoga that had my legs up over my head. Most recently, I have started cryotherapy. Hey if Tony Robbins does it, it must work… right?
3 Ways to be healthier without diet or exercise
If you’re wondering what the key is to weight loss success, then read my article on Spark People. I discuss how my journey battling chronic illness brought to fruition many of the answers to life’s struggles…
At 20, most people are midway through college, exploring the world, discovering what it means to be on their own or starting their first “real” job. At 20, I became ill with an illness doctors could not diagnose. One night I went to sleep healthy and the next day I woke up with numbness and pain that soon led to paralysis in my right leg, overall weakness and weight problems. The onset of my illness was so quick and severe that my family and I thought we could find a cure just as quickly as it appeared.
What a mystery illness taught me about weight loss
I’m here to tell you that you are more than your struggle. The truth is, we all have an Everest we need to climb. By living in the present, you can become bold enough to change your story to one that is limitless…
It’s a courageous act to learn to love life with all the horrible things that happen to good people,” explains Jim Curtis, the author of The Stimulati Experience: 9 Skills for Getting Past Pain, Setbacks, and Trauma to Ignite Health and Happiness (aka the book that will help you help yourself and ultimately transform your life.)In order to change your life you have to change your mindset. It’s scary to know that we have the power to transform our lives by changing the way we think. That kind of power is intimidating, which is why most people live in denial. This kind of thinking is often dismissed as fluff, or cliche advice. It’s easier to blame others, our circumstances, a family member or an illness rather than take control over our own lives.
The blueprint to becoming your best self
I share in my health struggles with HealthCentral and discuss how creating and telling yourself a positive story is the remedy to trumping your illness…
Jim Curtis was once a star athlete with confidence to burn — until an undiagnosable, seemingly incurable illness sent him on a downward spiral. He explains what came next in his book The Stimulati Experience: 9 Skills for Getting Past Pain, Setbacks, and Trauma to Ignite Health and Happiness, set for release in August 2017. Curtis tells his personal story as well as those of others coping with chronic illness, spotlighting new research and healing strategies from medical experts, holistic health practitioners, and other authorities. These sources, whom Curtis calls the Stimulati, helped him understand the roadblocks that people face when they feel their only goal is to survive, not thrive. Curtis is president of Advertising, Strategy and Operations at Remedy Health Media, HealthCentral’s parent company.
How to find health and happiness when living with chronic illness
Accessibility to healthcare is important for parents, even pet parents. With their new partnerships, HEMPVET was able to make phytocannabinoid supplements available across the 50 United States…
“Reilly’s HEMPVET, Inc. announced a distribution network: Philips Pet Food & Supplies, General Pet Supply, Tickners and King Wholesale Pet Supplies, bringing access to Reilly’s HEMPVET products to over 10,000 pet stores, groomers and veterinary clinics nationwide.
“We are excited about these new partnerships, making our phytocannabinoid supplements available across the 50 United States,” co-founder Amanda Reilly said. “Now pet parents have access to innovative hemp-based nutritional therapies that truly keep pets stronger for longer.”
Reilly’s HEMPVET hemp-based nutritional supplements close financial backing